Entirely Retail


INSTAsmile makes Sunday Times Virgin Fast Track 100 list

A Newton-Le-Willows based business that specialises in the production and global retail of non-surgical clip-on veneers has been ranked number 16 on the Sunday Times annual list of Britains fastest

INSTAsmile makes Sunday Times Virgin Fast Track 100 list

A Newton-Le-Willows based business that specialises in the production and global retail of non-surgical clip-on veneers has been ranked number 16 on the Sunday Times’ annual list of Britain’s fastest growing private businesses.


The league table ranks Britain’s 100 private companies with the fastest growing sales over three years and INSTAsmile is the Manchester region’s second fastest growing business on the 2018 list*. 


INSTAsmile is a revolutionary, non-intrusive, cost-effective range of clip-on veneers, ideal for covering missing, chipped, crooked or discoloured teeth, or as a modern and more comfortable alternative to partial dentures. The business was founded in 2012 and this month relocated from Leigh to new, larger premises on Lodge Lane in Newton-Le-Willows.


The business has achieved a staggering 109.45% compounded annual sales growth over the last three years and currently turns over more than £7m, employing 50 staff. Its sales forecast for 2019 (y/e September) is a massive £14m, double its 2018 sales.  


Products are made at its Newton-Le-Willows head quarters, with 65% of the company’s sales coming from the US and 45% of sales from UK customers.  


Simon Nixon, CEO and founder of INSTAsmile, puts the phenomenal growth down to being first to market with the introduction of groundbreaking new products that challenge the traditional cosmetic dentistry market.


He says: “We have been bold in our approach to what is very much a new and relatively unknown category. We have developed innovative (patent pending) clip technology and digital manufacturing processes, and invested heavily in ongoing research and development into new products. 


"We are honoured to have made it onto the highly coveted Sunday Times Fast Track 100 its testament to how far we have come as a business."
Simon Nixon

“With products retailing from as little as £125, and flexible finance options, INSTAsmile’s range is more financially accessible to audiences looking to improve their smile and boost their confidence versus expensive traditional veneers.”    


Speaking about the company’s achievement, Simon added:

“We are honoured to have made it onto the highly coveted Sunday Times Fast Track 100; it’s testament to how far we have come as a business and recognition for the hard work of everyone who works in the business. I’d also like to take this opportunity to thank our customers who have made this possible.


“It is our goal to be a disrupter and to lead this exciting new market. We recognised the huge demand for our products and have developed advanced technology to create a cost effective alternative to cosmetic dentistry.


“Supporting our manufacturing capabilities is a customer-centric business model. We aim to enhance the lives of our customers through an affordable and convenient product offering, ensuring customer satisfaction is at the heart of what we do.


“This is just the start for the INSTAsmile brand. With the continuation in the upward trend for clip-on veneers and complementary products we look forward to another buoyant year in 2019.”




Those who make it onto the 22nd annual Fast Track 100 list will join Sir Richard Branson at his Oxfordshire home for an invitation-only awards dinner during the summer. The full list can be viewed at http://www.fasttrack.co.uk/league-tables/fast-track-100/league-table/ or  http://www.fasttrack.co.uk/

DISCLAIMER: The statements, opinions, views and advice expressed in this article are those of the author/organisation and not of ENTIRELY. This article should represent information correct at the time of publication however whilst every care has been taken to present up-to-date and accurate information, we cannot guarantee that inaccuracies will not occur. ENTIRELY will not be held responsible for any claim, loss, damage or inconvenience caused as a result of any information within this article or any information accessed through this site. The content of any organisations websites which you link to from ENTIRELY are entirely out of the control of ENTIRELY, and you proceed at your own risk. These links are provided purely for your convenience and do not imply any endorsement of or association with any products, services, content, information or materials offered by or accessible to you at the organisations site.

Brulimar Optical Supplies

Leading eyewear manufacturer and designer, The Brulimar Optical Group, has a portfolio of over 4,500 frames for the adult, teen and children's optical markets. As the UK's largest eyewear manufacturer, Brulimar specialises in making some of the world's most well-known brands accessible to UK eyewear retailers. Best-known brands include Lee Cooper, Bench, Pineapple and Henleys, alongside own-brand ranges Eclipse and Geek Chique.

Kate Hulley

Director of BoxedUp Packaging

Kate Hulley is the Director of Boxed-Up and Belmont Packaging, having taken over the family business in 2013. Kate has been in the Manufacturing industry for as long as she can remember and the company, founded by her father in 1978, operate under ethical principles in regards to people and the environment, with a forward-thinking and refreshingly female-led team.

BoxedUp Packaging

Ecommerce Team Leader

Boxed-up is the eCommerce division of Belmont Packaging Ltd who are a female led manufacture of corrugated cardboard with 40 years in the business.

Plastic Card Services

Plastic Card Manufacturer

Plastic Card Services is one of the UKs leading manufacturers and suppliers of plastic cards and associated services. The key areas to the business are card manufacturing, card personalisation and mailing, data processing, artwork and design as well as offering a secure warehouse facility for the storage and issue of stock into production as required.We work with clients across multiple markets including retail, finance, hotels, travel and leisure, and the public sector.

Redbox Digital


Founded in 2004, Redbox Digital is an internationally trusted ecommerce agency with a reputation for providing end-to-end digital and omnichannel commerce solutions for major brands across the globe, in both the B2C and B2B sectors. Their work has been recognised and praised by international clients including Paperchase, Nestl Screwfix, Nespresso and AXA.